Ana 3melta hon

Ana 3melta hon = I did it here

But what’s the “it” exactly?

Watch this new ad for the Lebanese lottery “Loto” of La Libanaise Des Jeux.

The ad features people saying:

“I did it in the elevator
I did it on the stairs
I did it on the table
I did it in the car”

But turns out it’s not quite what you think.

Those people were actually participating in the lottery via sending an SMS…from anywhere. The elevator, the stairs, etc.

Not a smart ad, but I can already see Lebanese people saying “ana 3melta hon” a lot from now on.

Pretty sure it’ll be very popular…

8 thoughts on “Ana 3melta hon

  1. yasmine December 29, 2010 / 3:34 pm

    It was a spin off of the Facebook phenomenon “I like in on …” for breast cancer awareness where women would place on their status where they like to put their purse/bag…..I personally like it on the couch 😉

  2. Karim N. December 29, 2010 / 4:38 pm

    Unfortunately every Lebanese ad has to be a “inspired” by other foreign ad or campaign.

  3. Shakib December 29, 2010 / 11:39 pm

    The ad is smarter than you will ever be wise ass

    • yasmine December 30, 2010 / 1:14 pm

      Well, it certainly doesn’t take a wise-ass to copy something Shakib – or send derogatory replies.

      • Shakib January 3, 2011 / 7:37 pm

        Wow, you are everywhere Yasmine, i guess you have zero social interaction and replying to blog entries makes you feel important.

    • Karim N. January 5, 2011 / 11:31 pm

      I love it how you can just insult and hate someone by reading a blog post.
      Respect people’s opinion because whatever you say or do, it isn’t going to change.

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